Intesa Bank is a domestic leader according to the most important criteria of successfulness in banking business: balance sum, investments, total deposits and incomes. Throughout 4 years we worked together on creating various concepts, from corporate image and product campaigns, to CSR projects and BTL, and kept the leading position with the minimum of investment. General public assigned the corporate video as "an ideal TVC for the BANK" (source: IPSOS).
Projects: Bank No. 1 Image Campaign, My Favorite Place CSR Project Launch, Senior Cash Loans, Intesa eBanking Campaign…
Client: Banka Intesa
CD: Žaklina Nikolić Kušić, Mira Drljević
AD: Mira Popović, Dragan Šašić
Year: 2010-2013